Free and low-cost customer relationship management (CRM) solutions for your business

Act! provides all-in-one CRM and Marketing Automation solutions designed to meet the evolving needs of small businesses. Whether you want the security and control of an on-premises solution or the convenience of a cloud-based solution, Act! helps you build relationships, not just transactions. It also connects with hundreds of popular apps that extend the power and reach of your CRM.

Bigin by Zoho CRM helps small and micro businesses get started with a simple CRM solution to manage all their customer-facing operations in one place. Light, agile and easy to set up, it gives businesses everything they need in a solid CRM with a “less is more” approach. Bigin’s growing list of integrations covers all the most essential apps, including Google Workspace, Microsoft 365, Zoom, Mailchimp, Zoho Books and thousands more through Zapier and Zoho Flow. You can start with a free trial and upgrade only when you need additional features.

CentrixOne makes it easy to stay organized and see your sales pipeline at a glance. As your business grows, you can easily upgrade your subscription plan to add marketing automation functionality. The other noticeable advantage is that it integrates with Quickbooks Online and Acomba. CentrixOne is a Canadian company based in Boucherville, Quebec.

Copper is a CRM solution specifically designed for Google Apps-based businesses focused on driving sales with better forecasts and pipeline management. Designed to automate tedious tasks, it pulls data from Gmail, calendar, docs and the web to update contact information with just one click. Its interface is simple and easy to use and you can try it free for 14 days.

Freshsales (formerly Freshworks CRM) improves your sales productivity with automation and the power of Artificial Intelligence to surface the best leads and engage with context on the customer’s preferred channels. All plans come with 24x5 email and phone support and a free trial.

Hubspot CRM provides some essential CRM functionalities for free, but you’ll need a paid plan to access premium features. You can assign and track deals and gain total visibility of your sales pipeline in a single dashboard. It automates administrative tasks such as enriching contacts records with Outlook or Gmail email synchronization.

InfoFlo is a comprehensive CRM solution developed by a Canadian company that runs on your local network or in your private cloud. The pricing structure includes a one-time fee and separately priced add-ons for project management, document management, Microsoft Outlook synchronization, advanced email marketing and more. That way, you don’t pay for what you don’t use.

Insightly aligns marketing, sales and project teams around one view of your customers. The whole idea is to build a complete view of your customers across the entire buying experience. Easy to customize, it offers monthly plans at different pricing tiers.

Less Annoying CRM does not confuse you about pricing. There is only one flat monthly fee for this entirely web-based CRM. Often praised for its simplicity, Less Annoying CRM is fully customizable and lets you create reports tailored to your needs. Less Annoying CRM is entirely web-based, enabling you to access it from any computer, tablet or smartphone with a web browser.

Maximizer CRM comes with modules for sales management, marketing automation and customer service. Developed by a company based in Vancouver, British Columbia, it can be self-hosted on your own server or in the cloud. The web browser and mobile apps allow you to access your client data anywhere, anytime.

Nimble is an online CRM solution that allows you to consolidate all your contact information, email and social interactions as well as activities and follow-ups directly from your email in Gmail or Office 365. In addition to this holistic view, you can set reminders to get back in touch with contacts if a certain amount of time passes without communication with them.

Nutshell allows you to manage sales and marketing contacts in one system. Unlike many CRM solutions on the market, it does not require expensive upgrades or add-ons to add more contacts, automate your sales process, customize reports, or design email sequences to send nurturing content.

PipelineDeals provides a simple way to close more deals and to manage post-sale relationships. As its name indicates, the solution helps you track sales goals and improve visibility into your sales pipeline with customizable dashboard and reports. You can also send trackable emails and know when prospects open your email or click on a link. PipelineDeals integrations include Google Apps, Microsoft Outlook, and MailChimp, to name a few.

Prophet CRM is built directly into Microsoft Outlook. It is available in both on-premises and cloud-based versions. The company also offers perpetual based licensing options. The Enterprise edition offers cross-organizational usage on the cloud, making it easy to meet the needs of many departments, not only the sales team. As sales opportunities move through the various sales stages, Prophet workflows let you configure automated notifications of tasks, emails and meetings to ensure prompt follow-up. Prophet supports virtually all smartphone and tablet environments, and integrates with SharePoint contact lists and dashboards.

Sage CRM is specifically designed to help small and medium-sized companies and is integrated with Sage 50 and Sage 300 accounting applications. It is especially well-suited for distributors and wholesalers, including those who do some manufacturing. Sage CRM also integrates with MailChimp to meet your email marketing needs. It supports all major browsers such as Microsoft Explorer, Edge, Chrome, Safari and Firefox and can be used on most mobile platforms including Android and iOS. Sage CRM also works with key social media applications including LinkedIn, Facebook, Yammer and Twitter, helping you reach and engage with your customers and prospects across multiple touch points. Customer support is available in both French and English.

Salesboom is one of Canada’s first pure-play enterprise cloud CRM vendors, and it hosts its customers’ data on Canadian servers. Out-of-the-box integrations include QuickBooks, Microsoft Outlook, Skype, Facebook and Twitter. Professional and enterprise editions also come with project management, time-sheet and inventory management features.

Salesforce, the current CRM leader, offers different editions. Salesforce Essentials integrates data from email, calendar, and spreadsheets into one central repository. The mobile app allows you to handle your business from anywhere. As your business grows, you can simply grab apps on AppExchange or upgrade to another edition that has more features.

SalesNOW is a Toronto-based cloud and mobile CRM solution designed to help users improve sales effectiveness and management. It automates creating, sending and signing proposals as well as the invoicing process. People on the go also have the ability to view information on a map. They can then create a route to visit customers nearby. The solution can be self-hosted.

TeamGram offers small and mid-sized businesses an affordable CRM system. It comes with every feature needed to cover the entire sales cycle, including lead qualification, pipeline management, quoting and order processing. All plans come with a free trial. Proudly built in Canada.