Distribution channel selection tool
The COVID-19 crisis and the rise of online sales have disrupted traditional distribution channels. To thrive in this evolving market, entrepreneurs need to reassess their distribution channels to find the best and most cost effective ways to distribute your products or services.
This tool outlines the four steps required to assess the different distribution channels and select the one(s) that best suit your needs.
This tool will help you:
- How to identify the needs of your customers and your business
- What is most important from your distribution network
- 5 key aspects of your distribution strategy that need to be considered
- How to build you multi-channel strategy