Sales and marketing
An effective integrated sales and marketing strategy is crucial to the success and growth of your business. Discuss the latest sales and marketing trends, insights and best practices in your line of business with BDC’s team of experts and industry leaders.
Recent posts
Apple and Google are changing the rules of digital advertising: Is your business ready?
Coming privacy changes could upend how businesses conduct online marketing and advertising. Learn how to prepare.
Read post 4 megatrends shaping the post-pandemic digital transformation
Discover the four trends to watch and embrace as we prepare for the continued digital transformation brought on by the pandemic.
Read post Five ways to make your virtual events more inclusive
Here are five tips to help you create more inclusive events, whether they are virtual due to COVID-19, or when they eventually return to in-person.
Read post Restart your marketing as the economy reopens
Marketing budgets are one of the easiest expenses to cut for cashflow purposes but taking your foot off the marketing gas pedal can be self-defeating.
Read post Need an e-commerce strategy for your business? Here’s how to do it
Discover how to analyze your current environment and business capabilities to build your vision for going online.
Read post