Sales and marketing
An effective integrated sales and marketing strategy is crucial to the success and growth of your business. Discuss the latest sales and marketing trends, insights and best practices in your line of business with BDC’s team of experts and industry leaders.
Recent posts
Apple and Google are changing the rules of digital advertising: Is your business ready?
Coming privacy changes could upend how businesses conduct online marketing and advertising. Learn how to prepare.
Read post 4 megatrends shaping the post-pandemic digital transformation
Discover the four trends to watch and embrace as we prepare for the continued digital transformation brought on by the pandemic.
Read post Five ways to make your virtual events more inclusive
Here are five tips to help you create more inclusive events, whether they are virtual due to COVID-19, or when they eventually return to in-person.
Read post Need an e-commerce strategy for your business? Here’s how to do it
Discover how to analyze your current environment and business capabilities to build your vision for going online.
Read post A short guide to using the Business Model Canvas to start an e-commerce website
Discover how you can use the Business Model Canvas to examine every aspect of your business in the context of e-commerce.
Read post