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Fig Deli Ltd and BDC: Satisfying an appetite for growth


Fig Deli Ltd and BDC:  Satisfying an appetite for growth

Yasser Youssef, the owner of Victoria, British Columbia’s Fig Deli Ltd, was finding that the 700 square foot location from which he ran his business was just too small.

A grocery retailer, wholesaler and café, Fig Deli imports unique food products, manufactures and wholesales Mediterranean dips and offers dishes on site to customers. Working with one residential oven in a limited space, Youssef was having difficulty keeping up with the growing demand for his products.

BDC recognized the company’s growth potential and that it would benefit from a larger location. The bank introduced Youssef to a local realtor who helped him find a 4,000 square foot space that was centrally located. With BDC financing for leasehold improvements, new commercial kitchen equipment and an electronic Point of Sale system, Fig Deli turned the new location into a very welcoming café and grocery store which is spacious enough to offer more volume and a greater variety of products while serving more customers.

Working from the commercial kitchen, Youssef is not only keeping up with demand, but turning out more products. The new Point of Sale system is tied into inventory and financial management systems, and enables the business to focus efforts on its most popular products.

Youssef saw revenues more than double in Fig Deli’s first year in the new location. “Fig Deli could not have managed this expansion without BDC’s financing and the confidence shown in our business,” he says. “Thank you BDC!”