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What you’ll learn

Financial statements offer a holistic picture of the value and profitability of your company to inform smart business decisions, help you access loans and attract investors. Discover how to track and interpret pertinent financial information for your business.

Topics covered

  • How to analyze the four major business financial statements

    Compare your balance sheet, income statement, statement of retained earnings and cash flow statement.

  • What bankers and investors look for in your financial statements

    Understand how lenders and external users decide to loan you money or invest in your business.

  • Calculate your business profitability

    Get a holistic picture of your business finances to inform better business decisions.




13 pages

Read time

8-minute read


Money and finance

View an excerpt

Who is it for?


Understand the link between financial management and profitability.

Financial managers

Get metrics to forecast and gauge the financial health of your business.


Discover how tracking financial performance can inform better business decisions.

Sales managers

Prioritize new lines of revenue with insights into historical and future financial performance.

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