Canadian Wear Technologies
Offers a wide wide range of products and custom-engineered wear solutions for several industries
About the company
Specialized in wear protection for material handling systems
Location: Cobourg, Ontario
The company was looking to improve its online presence, drive more visitors to its website and make more effective use of social media. The owner wanted a thorough assessment of its digital marketing footprint to determine strategies to boost its marketing results. The company was also facing operational efficiency challenges in its manufacturing plant.
Through a pilot program designed by a CFDC in partnership with BDC and the Northumberland Manufacturers’ Association, the company was able to benefit from BDC’s E-commerce expertise. BDC’s experts also assessed the company’s operations to provide them with a complete picture of its performance and prioritize optimization projects.
- Identified strategies to improve its online presence and achieve better results
- Implemented continuous improvement projects with a savings potential of $100,000
- Now well positioned to compete in the global marketplace