True North Marine Services

65% growth forecast by 2023

Pioneering global leader in data provision for the international shipping industry

About the company

Fast-growing provider of weather routing and performance monitoring data for shipping charterers, owners and other large global clients.

Location: Montreal, Quebec

Industry: Shipping Industry Data Provider

Entrepreneur challenge

The company had an ambitious growth plan to focus more heavily on data provision. But it needed advice to revamp its business model to support the expansion. It also lacked an adequate organizational structure and IT infrastructure for the anticipated growth.

BDC expertise

BDC helped the company president and his team analyze their business and market opportunities and revise their business model, organizational structure and software architecture. BDC also provided management coaching to transform the company culture to focus on innovation and strategic thinking.


  • 10% growth forecast in 2022; 50% in 2023.
  • Advice and coaching are transforming the company into a global leader in its industry.
  • 100% productivity increase expected for data analysis.
  • Pioneering data offerings added to business model.

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