Empire Sports
BDC helped us validate that we were going in the right direction with our digital transformation, set our priorities and maximize our IT investments. I would highly recommend this service!
Maxime Fortin
Co-owner, VP E-commerce & Digital Marketing
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About the company
Canada’s leading retailer specialized in skateboard, snowboard and surf-related products.
Location: Longueuil, Quebec
Industry: Retail
Entrepreneur challenge
Following strong growth in web revenues during the COVID-19 pandemic, the company was looking to define a clear long-term strategy for its digital transformation.
BDC expertise
BDC’s experts helped the company refine its digital strategy, optimize its IT investments, as well as conduct a comprehensive audit of its website and customer journey.
Results
- A clear vision of IT investments, including implementation of a WMS/ERP system
- A detailed digital strategy for web and point of sale
- A comprehensive plan to remain market competitive
- Well-positioned to increase market share in Quebec and other provinces