Michel Bergeron was appointed Senior Vice President, Marketing and Public Affairs in 2012.

He oversees branding and advertising, economic analysis, internal and external communications, marketing, public and media relations, research, strategic alliances and partnerships, and web strategy.

Mr. Bergeron has over 20 years of private, public and parapublic experience, dealing with financial sector issues, strategic planning, communication, branding, and international trade matters.

He joined BDC in 1999 and held a variety of field and corporate positions during his career with the bank, including Senior Manager Loans, Director Corporate Planning Director, Strategic and Business Solutions, and Vice President, Corporate Relations.

Mr. Bergeron began his career in the federal government, where he worked in international trade negotiations for the Department of Finance.

He is a board member of the Canadian Youth Business Foundation (CYBF), and of IC² Technologies.

Mr. Bergeron holds law degrees from Laval University and Dalhousie University, and an MA in international relations from Laval University.