In Busines$ December 2012

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In Busines$
BUSINESS DEVELOPMENT BANK OF CANADA NEWSLETTER
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Holiday book reviews for entrepreneurs

Here are reviews of some of the season’s most interesting business books to help you make sense of a complex business world. If there’s one reassuring message for entrepreneurs in our three selections, it’s trust your instincts.

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Holiday book reviews for entrepreneurs
In this issue
How to create a social media strategy for your business
Top tips for buying commercial real estate
Marketing and sales: Where do Canadian entrepreneurs stand?
Management tip
 
New!
Social Media: A Guide for Entrepreneurs
Improve your website’s performance

Discover a guide designed specifically for entrepreneurs. Read success stories, learn how to create your own social media strategy, establish your presence on major sites, and much more!

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Articles

How to create a social media strategy for your business
Maximize returns with the right planning and a bit of effort.

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Top tips for buying commercial real estate
A plan and experienced advisers are critical.

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Marketing and sales: Where do Canadian entrepreneurs stand?
30% of SMEs invest less than $5,000 annually.

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Business tools

Financial ratio calculators track your business performance.

Try them now
Tech corner
Website diagnostic. View video!
LightSpeed rings up global growth with new retail concept
Dax Dasilva, CEO and founder, LightSpeed

For Dax Dasilva, the growing importance of online shopping doesn’t have to be a threat for brick-and-mortar retailers. It can be an opportunity. His fast-growing company allows retailers to combine the best of eCommerce with the human touch.

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Did you know? 51% of Canadians are now shopping online. Canadian Federation of Independent Business (CFIB)
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Management tip

Build valuable relationships. “It’s not what you know, it’s who you know.”
Here are a few strategies to improve your networking skills.

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